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MARCH 7, 2011
Important Message From Michael Jackson's Estate Regarding Facebook Fans
In the spirit of the mutual respect that we have built over the past months, we
wanted to make you aware of something. In the best interests of furthering
Michael’s legacy and ensuring that EVERYONE (not just
the fantastic fans who already know true from false) receives accurate
information from the Estate and those that help protect and enhance Michael’s
legacy, the Estate is going to authorize Facebook to remove all non
Estate-related Michael Jackson profiles on their social network.
Facebook
has made us aware that many of these false (and/or “non-official”) pages violate
Facebook’s TOS (“terms of service”) agreements. The problem we’re having is that
while many of the fan-created Michael pages are wonderful, respectful, and
informative, many are not, and this can be very confusing and/or misleading for
MJ fans around the world, both old and especially new.
We know that none
of you are confused by profiles misrepresenting themselves as official Michael
pages, but the general public is not as MJ-savvy as you are, and we want to
ensure that everyone has the best and most accurate Facebook experience
regarding Michael. From this point forward, there will be only one Facebook page
for Michael, and the Estate will be watching over it carefully, creating a lot
of new, interesting content, and in general, becoming much more involved on an
ongoing basis. Of course, we will be looking to you over the coming months to
help us, to provide ideas, and to really be a part of the experience! After all,
who knows Michael and his fans better than you, the real fans, do?
Just
to be clear, Facebook is not intending to remove all pages with any
Michael Jackson content. They will be looking at pages which are misleading by
pretending to be – or appear to the average eye to be - “official” pages, or
pages purporting to be an official MJ page authorized by the Estate or one of
its licensees like Sony, Ubisoft or Cirque du Soleil. Obviously, this is a
judgment call, and we will make every effort to ensure that fan pages, fan
groups, etc. are untouched, there is a human element to all of this, so in the
beginning, some judgment calls will undoubtedly have to be made. We expect this
action to commence in the very near future, perhaps as soon as later this week
or next. Thus, if you have a Michael Jackson page which contains any content on
Facebook that you think may be questionable to someone else, and you want to
protect or keep your content, we’re giving you advance notice so that you can
take action now to do whatever you think is proper before Facebook starts
removing any “questionable” pages.
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Source: MJOnline, The
Official Online Team of the Michael Jackson Estate® / MJ-Upbeat.com